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| Affiliated Launches/ Successes: |
- Mama Mary’s Pizza Crust
- FreshAire Cat Litter
- HealthSmart Dog Biscuits and Treats
- Scope Hint O’ Mint New Product
Concept
- E. D. Smith Jam Relaunch & Revolutionary
‘Square Jar’ packaging
- Softer Kleenex Facial Tissue Launch
- Hi-Dri Towels Guerilla Marketing Strategy
- Hi Dri Towels 100% Recycled towel
- Huggies Baby Wipes National Launch
- Huggies Diapers Value Added Trade marketing
- Dr Scholl’s Cushlin gel product
launch
- Dr Scholl’s Premium Insole and
pedicure line strategies
- Royal Canadian Mint Gift Giving Incremental
Sales Strategy
- Royal Canadian Mint world 1st ‘stand-up’
collector coin packaging.
- Royal Canadian Mint record setting Millennium
Coin Program
- Alberto VO5 haircare new styling lines
R & D and global launch
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| Business Expansion/ Diversification |
- At Northdown, spearheaded New Business Development;
expanding cross channel distribution and sales by over $50 million,
an increase of 266%.
- For Ed Lowe Industries, as VP Sales, drove sales from $12 million
to $195 million. Generated record sales on Dr. Scholl’s.
- For Kimberly-Clark, achieved highest share in any world market
on premium bath tissue.
- Insulated paper towels from $10 Million impact of industry discounting
in grocery, by expanding to nontraditional channels and formats.
- Achieved record Alberto-Culver hair share, aided by first-ever
channel-specific special packs.
- Founded a new Field Management Company for North America that
was responsible for over $50 million in sales.
- Identified a non-traditional channel opportunity for FabriZyme carpet protection odor control technology on sports equipment, leading to a contract at a national supplier
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