Competitive Strategy

BB Finally Gets Game- in Last Minutes of Play

BB Finally Gets Game- in Last Minutes of Play

At Jam Asia, Hong Kong, a fairly full plate of BB10 leisure apps announced by BB. Some new, some available elsewhere/previously. All in all, for Blackberry a ‘critical mass’ of such content. Better late than never? Angry Birds (available on previous BB platforms) does give a not-so-serious twist to a very dry brand. Having lots of [...]

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Other Media: An Experiment

Other Media: An Experiment

You may have noticed I’m blogging less often; instead I’ve been putting more time into updates on LinkedIn (send a request if you’re not in my network), facebook groups (one social; one reserved for students competing in this fall’s OCMC) and twitter (@stratgeysteven). fyi: My observations on applying the ‘newer’ media tools to B2B/ Professional [...]

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June in Retail: Lots of NEWS Traffic!

June in Retail: Lots of NEWS Traffic!

June was stunningly busy in retail. In terms of news, at least. If  you follow retail (why wouldn’t you? It’s a terrific forum for battles of strategy & execution!), fyi some links: WINNERS: Sobeys buys Safeway Canada. In any acquisition, the ‘culture fit’ is a huge issue- and that certainly remains unresolved. But the geographic fit is exquisite [...]

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Coke Is No Zero on Cultural Sensitivity

Coke Is No Zero on Cultural Sensitivity

Coke Zero scored scored a connection with me via a new spot that’s Made In Canada, For Canada, About Canada, Using Canadian Talent & Icons. Terrific work showing HUGE cultural sensitivity. Coke? A brand from Atlanta? Isn’t that the only city ever to have two shots at having an NHL team, but blew it both times? Yes, but Atlanta-based Coke has a [...]

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Canada’s Ethics Standards Reveal Givers,Takers

Canada’s Ethics Standards Reveal Givers,Takers

There are those who give and those who take. When a nation tries to set a squeaky clean ethical standard, as Canada TRIES to do, there will be those firms who honour that effort- and a few who ride on the efforts of others, using that reputation to their own advantage. Canadians of generations past worked hard [...]

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Logo Direction Speaks Volumes

Logo Direction Speaks Volumes

JC Penney has a new  logo;  the design direction speaks volumes about where they want to go with their troubled business after (some say prematurely) shuttering a ’boutique of boutiques’ store concept. The new uber-clean sans-serif curvy tricolor cube seems to fit alongside contemporary youth-appeal colours/ logos such as that of Tommy Hilfiger. This is a fresh [...]

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Loblaws Gets Achilles Surgery

Loblaws Gets Achilles Surgery

News last week that Loblaws is getting a digital loyalty program, PC Plus. Wait -you mean an IMPROVED mobile loyalty program, right? Nope. Their  first! Why has Canada’s strategically savvy retailer taken soooo long to seize this opportunity? Sobeys has had a Club Sobeys reward program for ages; Metro has gathered my shopping data via Air Miles, [...]

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Experience the WalMart Irony

Experience the WalMart Irony

WalMart is saying it will wow shoppers with an amazing new ‘in-store experience’. Boy- things change! WalMart rose to prominence as the retailer that removed virtually every facet of the ‘experience’ provided by traditional stores. Stores that helped you find items, special ordered items for you, gave workers a living wage & full time benefits, supported local [...]

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Face of a Killer

Face of a Killer

You saw a Wanted Killer this morning, no doubt. The cause of a Bangladesh fire that took hundreds of garment workers’ lives. Bet you think I mean Breaking News images of Sohel Rana, the factory owner caught fleeing his home. No. I refer to the other face you saw this morning- the one in the [...]

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Caveat Emptor on Consulting

Caveat Emptor on Consulting

A recent Nielsen-BCG (Boston Consulting Group) study made me think of the adage Caveat Emptor (buyer beware). The Finding: things have changed in the competitive/ consumer world (Implication: you must hire experts now! ie the goal of all New Paradigm reports). Consulting can be slick or substantial. It can generate PR-savvy appearances & career advancement, or business results. Different goals, [...]

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